– U.S. judge allows investors in four states to sue celebrities promoting EMAX token, reviving claims against Kim Kardashian, Floyd Mayweather, and Paul Pierce.
– EMAX’s price surged 116,000% after celebrity endorsements before crashing 99%, with investors alleging a “pump and dump” scheme.
– Kardashian settled with SEC for $1.26M over undisclosed EMAX promotion payment, while the case could set legal precedents for crypto celebrity endorsements.
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