Summary created by Smart Answers AI
In summary:
- Tech Advisor confirms the Vivo X300 Ultra will not launch in the UK due to Vivo’s paused business operations there, disappointing potential buyers.
- The flagship phone is available for European pre-order starting €1,999 for the 1TB model, making it comparable to Samsung’s Galaxy S26 Ultra pricing.
- UK consumers wanting the device must import from Europe, with limited availability expected and accessory bundles potentially reaching €3,166.
Details of the Vivo X300 Ultra’s global launch have emerged online, bringing some bad news for some eager fans.
The Vivo X300 Ultra is now available to pre-order on the company’s official European website from today, ahead of its 24 April launch, and the company mentions a series of freebies worth up to €1,309.
This leads to our first piece of bad news (at least as a British-based website): it’s as good as confirmed that the Vivo X300 Ultra won’t be coming to the UK.
Not only is the UK absent from the drop-down list of countries on this website, but heading over to Vivo’s specific UK site gives us the same placeholder message that’s been in place for the past several years: “We have paused our business in UK [sic] for the time being”.
We spoke to a Vivo representative recently, and they all but confirmed that this policy remains in place for the Vivo X300 Ultra launch: “Based on current plans, it’s not coming to the UK,” they said.
European imports look to be the best route to Vivo X300 Ultra ownership, but it’ll cost you.
Vivo
Vivo X300 Ultra pricing
While Vivo hasn’t listed a price for its new phone, Amazon Germany has, and it might make your eyes water.
The Vivo X300 Ultra is currently listed at a starting price of €1,999, which translates to around £1,740.
It’s worth noting that this is for a model with 1TB of storage – there doesn’t appear to be a 256- or 512GB option right now. This could just be Amazon omitting the lower capacities, as other SKUs have been listed elsewhere.
If you want the kit with telephoto extender, grip and a charger, it’s €2,667 on Amazon DE with an even more advanced kit pushing the price to a whopping €3,166.
Even then, €1,999 puts the Vivo X300 Ultra at the pricier end of the flagship phone market. The 1TB Samsung Galaxy S26 Ultra launched at €1,949, by way of comparison, and that was significantly more expensive than the 1TB Samsung Galaxy S25 Ultra before it.
The Vivo X300 Ultra is coming, then, but availability is going to be relatively limited and it’s going to be rather expensive.
