On September 17th, 500+ senior leaders from across the app economy will gather at Convene, Midtown for Business of Apps NYC (formerly App Promotion Summit).
Registrations are already up 41% year-over-year. This year’s audience spans marketing, growth, UA, product, founders/CEOs, and retention leaders across leading categories, including finance, entertainment, education, shopping, and sports.
– Advertisement –
Is your privacy opt-in rate costing you $525,000 a year?
The gap between a 65% and 90%+ privacy opt-in rate can mean $525,000 in lost revenue annually for a 100K DAU app — and most teams have no idea where they stand.
This guide breaks down the true cost of consent debt, why the average app sits at just 80% opt-in, and the exact tactics top performers use to consistently hit 90%+: prompt timing, banner design, vendor list optimization, and more.
Download the Guide.
What’s more:
- 87% of our attendees work at apps with more than 100K MAU
- 65% work at apps with over 1M MAU
- 76% are budget holders or budget influencers
Warner Bros., FedEx, and Tinder are attending. Paramount, BetterSleep, and Equifax have confirmed places. Executives from NBCUniversal, PicCollage, Carnival, and Dick’s Sporting Goods will be there too.
Join us in NYC as we explore what is now and next for app growth and how the world’s leading apps are scaling smarter.
Why you should attend
This year, we are moving to a bigger venue and are bringing you even more content spread across 6 content stages and over 30 sessions.
- Multiple talks will cover AI in app marketing, innovative retention strategies, product-led growth, and revenue optimization.
- Expert-led workshops will dive into privacy-centric user acquisition, subscriptions, and channel diversification.
- We are also bringing you interactive discussions designed for the problems you are solving right now.
Now in its 10th year, Business of Apps NYC is shaping to be our biggest U.S. event yet.
If you work for an app or brand, you can apply for a subsidized ticket here.
