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A Look At HubSpot (HUBS) Valuation After A Steep Share Price Pullback

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HubSpot (HUBS) has drawn investor attention after recent share performance, with the stock down 14% over the past month and 15% over the past 3 months, and a year to date decline of 48%.

See our latest analysis for HubSpot.

At a share price of US$198.37, HubSpot’s recent 7 day share price return of 8.1% contrasts with a weaker year to date share price return and a 1 year total shareholder return that is down 68.4%. This suggests momentum has been fading over a longer horizon.

If this shift in sentiment has you reassessing your watchlist, it could be a good time to scan the market using Simply Wall St’s screener of 62 profitable AI stocks that aren’t just burning cash

So with HubSpot stock under pressure despite revenue of US$3.3b and net income of US$100.3m, should you view today’s valuation as a potential reset point, or assume the market is already pricing in future growth?

Most Popular Narrative: 39.8% Undervalued

Compared to HubSpot’s last close at $198.37, the most followed narrative pegs fair value at $329.51, which implies a sizable valuation gap.

HubSpot is a leading, product-led CRM platform for SMBs and mid-market companies that bundles marketing, sales, service, operations and commerce capabilities in an easy-to-adopt cloud suite. Its strong brand, inbound-marketing flywheel, partner ecosystem and user-friendly UX drive customer acquisition and retention, allowing HubSpot to capture higher lifetime value from expanding product adoption inside customers.

Read the complete narrative.

Curious what kind of growth, margins, and long term profit profile are plugged in to justify that fair value gap? The narrative leans heavily on sticking power with mid market customers, product breadth across multiple Hubs, and a profitability curve that assumes the current earnings phase is just the beginning.

Result: Fair Value of $329.51 (UNDERVALUED)

Have a read of the narrative in full and understand what’s behind the forecasts.

However, this hinges on HubSpot proving that its AI tools remain differentiated and that larger CRM providers do not squeeze its mid market positioning or pricing power.

Find out about the key risks to this HubSpot narrative.

Another View: Earnings Multiple Sends a Different Signal

While the user narrative and fair value estimate of $329.51 point to upside, the current P/E of 101.3x tells a more cautious story. The fair ratio is 44.5x, and the US Software industry and peer averages sit at 27.7x and 53.2x, respectively. This suggests valuation risk if sentiment cools. Which story do you think the market gravitates toward next?

See what the numbers say about this price — find out in our valuation breakdown.

NYSE:HUBS P/E Ratio as at May 2026
NYSE:HUBS P/E Ratio as at May 2026

Next Steps

If this mix of optimism and caution has you on the fence, do not wait around for the crowd to decide for you. Instead, take a close look at the company’s 3 key rewards

Ready to hunt for more ideas?

Do not stop at one stock when there are plenty of other opportunities that might fit your goals better, especially when you have data helping you narrow the field.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

Companies discussed in this article include HUBS.

Have feedback on this article? Concerned about the content? Get in touch with us directly. Alternatively, email editorial-team@simplywallst.com

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