Why Chinese Consumers Are Turning Away from LVMH, Gucci

Why Chinese Consumers Are Turning Away from LVMH, Gucci

China’s $49 billion luxury market is shifting amid a prolonged economic slump. Spending on foreign premium brands like LVMH and Gucci is stalling, while consumers turn to homegrown labels such as Laopu Gold, Songmont, and Mao Geping. Bloomberg’s Shirley Zhao reports.

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