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April 21, 2026
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Rivian CEO RJ Scaringe speaks at the company's first Autonomy and AI Day, showcasing developments in self-driving technology, in Palo Alto, Calif., on Dec. 11, 2025. (Reuters/Carlos Barria)
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From ‘slippery slope’ to ‘existential threat,’ auto CEOs sound alarm on Chinese competition

Cs news2 months ago010 mins

Western automakers, from the Big Three to EV pure plays, are delivering the same stark warning: Chinese automakers pose a threat to their survival if domestic production isn’t protected. “China poses a clear and present threat to the auto industry in the U.S.,” wrote the Alliance for Automotive Innovation (AAI), a trade group that reps…

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Ford CEO says: We are in deep trouble when you compare us to China, because …

    Ford CEO says: We are in deep trouble when you compare us to China, because …

    5 months ago05 mins

    Ford Motor company CEO Jim Farley recently shared his thoughts on America’s labour future. He revealed that the company is struggling to fill around 5,000 skilled-mechanic roles despite offering salaries around $120,000. Now once again, Farley has said that the realm crises facing America is the shortage of trade workers. In an appearance on the…

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    CEO Jim Farley on steering Ford through Trump's tariffs
    • US News

    CEO Jim Farley on steering Ford through Trump’s tariffs

    Cs news6 months ago6 months ago09 mins

    At Ford’s Michigan Assembly outside Detroit, more than 4,500 hourly employees turn out about 100,000 Broncos a year – a new one every 60 seconds. For obvious reasons, Ford’s been touting its commitment to American manufacturing. It advertises itself as employing the most hourly workers in the country – and more than 80 percent of…

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    Tesla, GM lead record U.S. EV sales as federal incentives end
    • Technology

    Tesla, GM lead record U.S. EV sales as federal incentives end

    Cs news7 months ago05 mins

    A Tesla Cybertruck and GMC Sierra Denali EV First Edition next to one another. Michael Wayland / CNBC DETROIT – Tesla and General Motors are leading the U.S. automotive industry this year in record domestic sales of all-electric vehicles, as consumers hurried to buy EVs before up to $7,500 in federal incentives for each purchase…

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    EV sales to 'hit a speed bump,' but not fall off post-tax credit
    • Technology

    EV sales to ‘hit a speed bump,’ but not fall off post-tax credit

    Cs news7 months ago08 mins

    00:09 Josh Consumers rushed to get their hands on electric vehicles before the expiration of the EV tax credit. Automakers Ford and GM getting a boost, seeing records for EV sales in the third quarter. But now, that tax credit is in their rear view mirror and we’re looking at the road ahead for the…

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    Ford Boosts EV Investment Plans With Focus on Budget Models
    • Technology

    Ford Boosts EV Investment Plans With Focus on Budget Models

    Cs news7 months ago09 mins

    (Bloomberg) — Ford Motor Co. unveiled plans for a new line of budget electric vehicles in a $5 billion bid to achieve the mass appeal that has so far eluded its money-losing EV business. The automaker’s new “universal EV platform” represents its first battery-powered models fully designed from the ground up, after early efforts such as the F-150…

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    Ford says it's investing $5 billion in EV production, with a new model to start at $30,000
    • US News

    Ford says it’s investing $5 billion in EV production, with a new model to start at $30,000

    Cs news8 months ago8 months ago05 mins

    Ford is investing $5 billion to change the way it makes electric vehicles, a move the automaker says will allow it to manufacture models starting at $30,000 — far less than the current average price for an EV. The Dearborn, Michigan-based company on Monday said it will invest $2 billion to modernize its Louisville Assembly…

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    Ford's new line of affordable vehicles to start at about $30,000
    • World News

    Ford’s new line of affordable vehicles to start at about $30,000

    Cs news8 months ago07 mins

    By Nora Eckert DETROIT (Reuters) -Ford plans to start rolling out its new family of affordable electric vehicles in 2027, including a midsize pickup truck with a target starting price of $30,000, the company said on Monday, as it aspires to the cost efficiency of Chinese rivals. The new midsize four-door pickup will be assembled…

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    Ford CEO Jim Farley Yet Again Praises Chinese Automakers
    • World News

    Ford CEO Jim Farley Yet Again Praises Chinese Automakers

    Cs news10 months ago04 mins

    Read the full story on The Auto Wire Ford CEO Jim Farley Yet Again Praises Chinese Automakers Ford CEO Jim Farley has once again praised Chinese automakers, in particular how they manufacture EVs. One has to seriously wonder why the guy is in his position and not working for Geely or Great Wall if he…

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