How American Apparel Captured a Moment in Fashion—and Created the Indie Sleaze Aesthetic
When I started college in the early 2010s, one of my first friends was a well-dressed Hawaiian girl with Tumblr taste and a wardrobe full of disco pants that appeared frighteningly fashionable and outrageously cool to my Midwestern eyes. She was wearing head-to-toe American Apparel, and before long, I was too. To say that the…