New cheapest UK supermarket announced in Aldi and Lidl fight

New cheapest UK supermarket announced in Aldi and Lidl fight

This followed 20 consecutive months of Aldi retaining the coveted crown, and means shoppers can save almost £45 on their week’s shop by switching from the most expensive shop, Waitrose.

The total price of a basket of 75 items in August came to £127.92 at Aldi, £44.69 cheaper than the most expensive supermarket, Waitrose, and £31.87 less expensive than Ocado.

Are loyalty cards at supermarkets cheaper?

The basket of 75 items showed that discount supermarkets still pip loyalty card prices, with Aldi beating Sainsbury’s Nectar Card prices by £16.83 and Tesco Clubcard prices by £14.44.

The full August results are detailed below:

  • Aldi £127.92
  • Lidl (inc loyalty discount) £128.30
  • Lidl £128.35
  • Asda £139.42
  • Tesco (inc loyalty discount) £142.36
  • Sainsbury’s (inc loyalty discount) £144.75
  • Tesco £145.01
  • Morrisons (inc loyalty discount) £147.20
  • Morrisons £147.84
  • Sainsbury’s £149.02
  • Ocado £159.79
  • Waitrose £172.61

Recommended reading


The escalating price war among UK supermarkets will come as some relief for consumers, who are seeing food inflation creep up again and household bills spiral, ahead of further increases expected this autumn.

The competition between grocers has undoubtedly been driven by the discounters Aldi and Lidl, with ‘Aldi price match’ signs becoming a familiar site to consumers.

Julie Ashfield, Chief Commercial Officer at Aldi UK, says: “We’re delighted to once again be recognised by Which? as the UK’s cheapest supermarket.

“We are committed to providing shoppers with the best possible value, but not only that, we’ve gained this title while always ensuring our product quality remains consistently high.”



Source link

Visited 1 times, 1 visit(s) today

Leave a Reply

Your email address will not be published. Required fields are marked *