Fashion Briefing: Rolex’s lower-priced sister brand Tudor is growing as luxury watch prices keep climbing
This week, a look at the growth of Tudor, Rolex’s lower-priced sister brand. As prices for Swiss watch brands keep rising and challenges from tariffs and a declining China market grow, more accessibly priced brands like Tudor are thriving. But despite its focus on affluence and luxury, Rolex, one of the biggest brands in the…