JD Williams, Gok Wan unveil campaign to counter women’s midlife ‘invisibility’
JD Williams and Gok Wan have launched an ‘Empowering SS25 Collection’ accompanied by a strong campaign targeting women in midlife. That campaign, ‘We See You’, launches after a survey revealed 60% of women “feel invisible in midlife… especially while shopping for clothes or in social situations with younger generations”. And the retailer and stylist add: “Midlife…