This week, a look at the strategies of shopping platforms including Farfetch and Cake, with a focus on how they’re using exclusivity and perks to drive engagement. After nearly collapsing in 2022, the online luxury marketplace Farfetch is slowly working its way back to relevance under new management. When it was acquired by the South…
This week, an exploration of what Spring 2026 designers are thinking with all their fur, leather and thick layers. Plus, how an intimates brand is gaining high fashion cred. Back in New York, Joseph Altuzarra showed a fur coat, a fur skirt and multiple looks with fur sleeves, while Alexander Wang debuted fur skirt sets,…
This week, as New York Fashion Week winds down, we take a look at the lack of color on many of the runways this season and the brands that bucked the trend, and what it means for the state of the industry. It’s not just your imagination: New York Fashion Week was more visually subdued…
This week, a look at some of the fashion brands that are putting on NYFW shows inside their own stores and showrooms as a means of capitalizing on the moment while cutting back on spending. New York Fashion Week is officially underway, and the calendar is stuffed with both official and unofficial events. And while…
This week, we take a look at how the Canadian footwear brand Aldo, in the midst of a comeback after its bankruptcy five years ago, is leaning on user-generated content to continue its growth. The Canadian footwear giant Aldo is in the midst of a transformation. From going bankrupt in 2020 to being profitable with…
This week, we take a look at some of the many fashion brand activations – both official and unofficial – around the U.S. Open. The tournament presents a big opportunity for brands to get in on both the love for women’s sports and the increasing crossover between athletics and fashion. For tips and comments, email…
Welcome to the Executive Focus Group, a Glossy+ member-exclusive series driven by monthly focus groups with subject matter experts. The bi-weekly series offers actionable takeaways for business leaders navigating the rapidly evolving beauty and fashion industries. This month, Glossy brought together a group of fashion brand founders and leaders to discuss the state of the…
This week, Glossy spoke with several experts and brand founders about the emerging field of AI search optimization. The optimal strategies are still emerging, but read on for a look at how brands are strategizing to show up in AI search results. For years, brands have struggled with search engine optimization. Google’s black box of…
This week, we take a look at some of the copyright lawsuits currently embroiling the fashion industry, including when it makes sense for a brand to pursue litigation over their products being duped and when they shouldn’t. Last week, the parent company of Kizik, a footwear brand known for its “hands-free” shoes, sued Skechers over…
Welcome to Executive Action Items, a Glossy+ member-exclusive series driven by monthly focus groups with subject matter experts. The bi-weekly series offers immediately actionable takeaways for workers navigating the rapidly evolving beauty and fashion industries. This month, Glossy brought together founders from swimwear, intimates and jewelry brands to discuss how paid advertising strategies are evolving…