AI Visual Search Apps Seek to Drive ‘See-Now-Buy-Now’ Retail

AI Visual Search Apps Seek to Drive ‘See-Now-Buy-Now’ Retail

Tech firms are escalating their push to turn every outfit spotted on social media into an instant shopping opportunity, with startup Aesthetic launching the latest entry into the artificial intelligence (AI)-powered clothing recognition field. The launch adds to the growing competition in “see-now-buy-now” fashion AI technology, where established players like Google Lens and Pinterest already…

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Convenience Drives Growing Adoption of Mobile Shopping

Convenience Drives Growing Adoption of Mobile Shopping

Mobile shopping is reportedly gaining ground during this year’s holiday shopping season. The growth is being driven by the convenience provided by refinements retailers have made to the mobile shopping experience, Reuters reported Friday (Nov. 29). While consumers used to browse on their mobile phones but go to a desktop computer to make their purchases, that has changed,…

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