Fast fashion was up 5 percent year over year in January and February, fueled by brands such as Shein and Uniqlo.

France Takes Aim at Ultra-fast Fashion Platforms Like Shein and Temu

PARIS — As major brands scale back their sustainability initiatives, France is pressing ahead with legislation aimed at reining in “ultra-fast fashion” platforms such as Shein and Temu, known for their extremely low-cost clothing. The bill, introduced by Anne-Cécile Violland, a member of parliament from the Horizons party, passed the Senate one year after clearing…

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H&M x Magda Butrym Collection—Shop It Now

H&M x Magda Butrym Collection—Shop It Now

As part of its ongoing commitment to fostering diverse creative talent within the fashion industry, H&M has tapped Polish designer Madga Butrym for a special capsule collection that was inspired by Slavic beauty and resilience. Available to shop now, the 46-piece collection, ranging from $18 to $549 in price, draws from Butrym’s signatures: structured outerwear,…

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Sweden’s textile recycling centres are overflowing with fast fashion. Can this be fixed?

Sweden’s textile recycling centres are overflowing with fast fashion. Can this be fixed?

Sweden’s recycling centres are overflowing with clothes after an EU-wide ban this year on throwing away textiles, leaving overwhelmed municipalities eager to have fast fashion giants take responsibility. “It’s a huge amount coming in every day. It’s been crazy, it’s a huge increase,” said Brian Kelly, secretary general of the Artikel2 charity shop in the…

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H&M Explores AI Digital Twins

H&M Explores AI Digital Twins

Swedish retail giant H&M is creating 30 digital twins of human models this year as it explores new ways to showcase its clothes, shoes and accessories. The news, first reported by Business of Fashion, would potentially be used in marketing campaigns and social media posts. H&M confirmed the digital twins experiment to PYMNTS, but said…

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Shopping Ranking Reveals Best in Personalized Experiences

Shopping Ranking Reveals Best in Personalized Experiences

Consumers are relying more on shopping apps for personalized shopping experiences. Retailers are trying to meet the growing demand for digital commerce, allowing shoppers to browse and buy products easily from any location. PYMNTS’ Provider Ranking of Shopping Apps offers a comprehensive look at the shopping apps that are excelling in this competitive landscape. The…

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