You Hired a Fashion Content Creator—Now What? How to Turn Great Content Into Real Results

You Hired a Fashion Content Creator—Now What? How to Turn Great Content Into Real Results | stupidDOPE

So you’ve finally taken the leap and hired a fashion content creator. The visuals are stunning, the energy is right, and the aesthetic matches your brand like a tailored suit. You shared it on your Instagram grid, posted it to your company’s LinkedIn, maybe even blasted it out in an email newsletter. You might’ve even…

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Eco positioning drives sustainable fashion consumption through process related strategies and brand familiarity

Eco positioning drives sustainable fashion consumption through process related strategies and brand familiarity

Dataset collection and experimental environment This study employs an online experiment to investigate the impact of eco-positioning strategies on consumer behavior. For participant recruitment, the research team collected data through the SoJump platform. To ensure sample representativeness and experimental validity, random sampling was used to recruit participants from the platform’s user pool. Additionally, the following…

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