With backing from Revolve, Eva Hermès and stylist Jamie Mizrahi, OneOff uses AI to translate social inspiration into personalized, shoppable fashion experiences.

Shopping App OneOff Wants to Be the ‘Spotify of Fashion’

A new shopping platform is giving consumers the upper hand on identifying what celebrities are wearing. On Wednesday, Bobby Maylack, former chief creative officer at Cameo, and Emir Talu, a founding team member at Blank Street, launched OneOff, an AI-driven fashion discovery platform that blends personalization, social inspiration and e-commerce. The two entrepreneurs joined forces…

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The Customer Engagement Realities Reshaping Fashion and Beauty

The Customer Engagement Realities Reshaping Fashion and Beauty

After years of pandemic-accelerated digital transformation, fashion and beauty consumers are more digitally connected than ever before — yet meaningful engagement with these consumers feels increasingly elusive. Customers increasingly expect seamless integration between digital and physical touchpoints — where online behaviour informs their in-store experience, and vice versa. However, these functions and data learnings remain…

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The Future of Digital Customer Experience in Fashion and Beauty

The Future of Digital Customer Experience in Fashion and Beauty

Fashion and beauty retail stands at a critical inflexion point where digital transformation meets physical retail demand. With 70 percent of retail sales now digitally influenced, according to The Business of Fashion and McKinsey & Company’s The State of Fashion 2025 report, the industry faces unprecedented complexity in managing customer relationships across the shopping journey….

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DHL pins high hopes on Greater Bay Area business growth

DHL pins high hopes on Greater Bay Area business growth

Aditi Rasquinha, CEO of DHL Global Forwarding Greater China. (PROVIDED TO CHINA DAILY) Major German logistics service provider DHL Group is reinforcing its strategic focus on the Guangdong-Hong Kong-Macao Greater Bay Area, pledging to strengthen its presence in the region by leveraging its sound infrastructure network and robust “new three items” and e-commerce development. “The…

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Meesho: India’s Bargain Fashion Behemoth

Meesho: India’s Bargain Fashion Behemoth

Please log in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties. Meesho, one of India’s largest e-tailers, has filed papers with local market regulators to launch an IPO later this year. The cheap and cheerful app aims to raise 42.5 billion rupees…

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