Octopus Launches ‘Octopus Go’ Platform With DDB Group Hong Kong
Octopus, a widely used payment method in Hong Kong, has partnered with DDB Group Hong Kong to launch “Octopus Go” – a new brand platform marking “a new era of accessibility,” with Mobile Octopus now also available on Android. Anchoring a new campaign is “OOTD” (“Octopus of the Day” / “Outfit of the Day”), a…