Fashion loyalty fragments as UK shoppers' priorities change

Fashion loyalty fragments as UK shoppers’ priorities change

More than 60% of consumers say they have either bought or sold second-hand fashion. Credit: FreshSplash/Gettyimages.co.uk. Cardlytics’ ‘State of Spend: Golden Quarter 2025’ report forecasts that the 2025 Golden Quarter will be defined by early action, tighter planning and more selective spending across gifting, fashion and grocery. The major behavioural shifts include shoppers moving away…

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Gen Z men are still obsessed with Pokémon cards—using 'boy math' to argue that they'll beat Nvidia stock and the S&P 500. But there's a catch

Gen Z men are still obsessed with Pokémon cards—using ‘boy math’ to argue that they’ll beat Nvidia stock and the S&P 500. But there’s a catch

Gen Z and Millennials are in agreement: their obsession with Pokémon may never let up. Despite the Japanese franchise nearing its 30-year anniversary, young men in particular continue to be on a lifelong mission to “catch ‘em all”—and are spending hundreds, sometimes even millions of dollars, collecting trading cards. Part of the “boy math” is…

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