NIGEL Farage will embark on a “double or quits” £5 million spending spree to win over voters in the build-up to May’s local elections.
The Reform UK leader has so far sent out five million leaflets to outer London and every home in Scotland and Wales in a major push for support.
He conceded that his own position as leader of the party could be under threat if he didn’t deliver success at the ballot box this year.
Analysis commissioned by the party found that Reform had won an equivalent vote share of 28 per cent in by-elections between May and December.
The Lib Dems won 19 per cent followed by the Tories on 16, Labour 15 and the Greens on 11 per cent.
Farage told The Times: “It’s double or quits. As far as I’m concerned we are just going to go for it.
“If we come out of it without a single penny in the bank and everyone is exhausted…
“It is the single most important event between now and the general election”.
Heavy losses could see the future of party leaders Sir Keir Starmer and Tory boss Kemi Badenoch brought into question.
Farage added that racism allegations during his time at school were having “zero effect”.
His campaign will focus on the cost of living, migration and law and order.
