Google rolls out AI mode for Search in UK

Google rolls out AI mode for Search in UK

Google is rolling out AI mode in the UK. The feature till date was available in the US and India and will now be available to users in the UK. Sharing a blog post, the company said “Starting to roll out in the UK today, you’ll see it appear as a tab on your Search results page, and in the Google app for Android and iOS.”

What is AI mode in Google Search

AI mode in Google Search offers a more Gemini app-like experience. Using a custom version of our latest Gemini 2.5 model, the AI model lets one ask nuanced questions that would have previously required multiple searches. “AI Mode is particularly helpful for exploratory questions and for more complicated tasks like comparing products, planning a trip or understanding complex how-tos,” Google explains. For example, you can now ask questions like: “Things to do in Edinburgh this weekend with friends. We’re big foodies who like music but also chill vibes and exploring off the beaten track.” Or: “How do migrating birds know where to go?”Multimodality in AI ModeGoogle says AI Mode is designed to be truly multimodal which means users can ask questions via text, voice or even camera. In AI Mode, one can simply tap the microphone icon and ask a query. They can also snap a photo or upload an image and ask your question, thanks to AI Mode’s rich multimodal capabilities.

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