Published on
November 15, 2025
Under the trademark of Merlin Entertainments, LEGOLAND Discovery Centre of Hong Kong is once more honouring the festive season through its NEW Event Holiday Brictacular running from now until the 5th of January 2026. This magical winter festive journey provides LEGO fans and families with a world of creativity, joy, and fun during the festive season. This year’s event with the tagline of ”Build a heart. Share the Joy is the best holiday celebration everyone is looking for, with many exclusive and interactive experiences and warm moments for holiday makers and tourists.
LEGOLAND Discovery Centre in Hong Kong is a winter wonderland where families can roam through multiple holiday attractions and participate in joyous events for the celebration of the Christmas Spirit. The event aims to promote family togetherness and creativity as well as to give children in need across the world some love and joy, and on a broader level, to share the spirit of the festive season.
Build, Create, and Celebrate at LEGOLAND Discovery Centre
The “HOLIDAY BRICKTACULAR” LEGOLAND Discovery Centre Hong Kong event is a collection of interactivity suitable for families with toddlers to be together for the holidays. Attendees can create a heart. This event is aimed at LEGO is to inspire and generate collaboration among people and is a great way to spread love and celebrate the holidays together.
In addition to heart building, families can also attend festive workshops and themed building zones. Guests are allowed to build and play together as a family. LEGOLAND Discovery Centre ensures a safe and fun setting for youngsters to construct with their favourite building blocks, while parents can sit back and watch their kids create marvellous moments.
Special Events and Holiday Activities
The Lighting Ceremony will be a fantastic start to everyone’s Holiday Season. It will be the start, as there will be new holiday-themed LEGO exhibitions with holiday LEGO displays such as Santa, a holiday LEGO village, and holiday LEGO snowy landscapes. These displays will be holiday-themed LEGOLAND Christmas exhibitions and will warm the hearts of kids and holidays.
A Destination for Families and Tourists
For families traveling to Hong Kong for the holidays, LEGOLAND Discovery Centre is a great option for a day out. As it is situated on the Kowloon side, it is also convenient for international and local travelers as it is a short distance from central Hongkong. With numerous hands-on activities, educational displays and attractions that the whole family can enjoy, it is a perfect place for parents and kids to enjoy the magic of the holidays together.
For families from other parts of Asia spending the holidays in Hong Kong, the event serves as a one-of-a-kind seasonal offering. LEGOLAND Discovery Centre Hong Kong expanded and enhanced the family-oriented tourism service in one of the most visited countries in the Asia-Pacific region. Hong Kong is a family vacation destination of choice with a diverse range of cultural activities, shopping, and family-oriented entertainment.
Promote Creativity, Joy, and Giving Back
Having the motto ‘Build a Heart, Share the Joy’, LEGOLAND Discovery Centre encourages holiday giving back to the community. Visitors to the event are invited to join various community service projects. Promoting the idea that positive change can be created in the world from the combination of creativity and generosity.
Incorporating visitors’ activities into the design of the facility, LEGOLAND Discovery Centre Hong Kong allows holiday guests to build LEGO creations which will be donated to a charity that enriches the holidays of children excluded from the holiday festivities. People of all ages from the community will benefit from the creativity, fun, and philanthropy activities and the holiday offerings will be special and meaningful to many.
Future Holiday Celebrations
As “HOLIDAY BRICKTACULAR” became LEGOLAND Discovery Centre Hong Kong’s most popular event, many new innovative holiday activities tailored for tourists and locals alike will soon be introduced. New, innovative holiday activities, including a greater range of custom holiday themes, will be added to the Centre’s established holiday programs and will further enhance and expand the Centre’s reputation as a holiday destination.
In addition to new holiday programs, LEGOLAND Discovery Centre Hong Kong will continue its established year-round attractions programs that have made the Centre a popular and busy destination for visitors. The Centre’s activity in the tourism industry and its reputation as a destination for families seeking fun activities, both for special events and for day-to-day activities, will continue to grow as families increasingly choose to visit.
Conclusion
Given the range of activities and opportunities to express creativity and engage in thoughtful gift-giving, the HOLIDAY BRICKTACULAR event takes place at LEGOLAND Discovery Centre Hong Kong offers families the opportunity to celebrate the holiday season in a joyful and meaningful manner. It has to be one of the best places for tourists visiting Hong Kong to experience the festive spirit of the season. Hong Kong’s position in Asia as a family holiday destination and for tourists of all ages is only getting stronger as this event and its popularity grow.
