The holiday season promises to be majestic this year, as Hong Kong adorns itself with an unparalleled Winter Wonderland in its centre. This landscape of lights and illuminations offers entertainment for all, and cements the city’s ambition to become Asia’s first true Christmas capital.
The irresistible magic of Christmas, a time of fairy tales, kindness, gifts, and unabashed joy, has clearly arrived in the Far East, particularly in Hong Kong. From 14 November 2025 to 4 January 2026, the city will be awash with festive colours, delighting locals and visitors alike with the “Winter Wonderland in Central” event.
HKTB Chairman Dr Peter Lam announced the details of this year’s festivities, noting that “this year’s Hong Kong WinterFest is being presented in a new format and features the most extensive lineup and richest event elements to date.”
He added that the aim is “to create a strong festive atmosphere citywide and reinforce Hong Kong’s position as Asia’s top winter travel destination. We are delighted to collaborate with Hongkong Land to turn Central into a Winter Wonderland.”
The city will be decorated in classic Christmas colours and adorned with toy-themed wonders and carol performances, not to mention surprise appearances by the master of ceremonies himself: dear old Santa, instantly recognisable in his red costume, red hat, red cheeks, and long white beard.
A proper Christmas market with twelve chalets will welcome visitors around the 20-metre Christmas tree, which is roughly the height of a six-storey building and is wrapped in ribbons, lights, and oversized ornaments. The market will offer seasonal delicacies, gifts, and workshops. This magical programme will accompany the city’s landmarks, which will be illuminated for the first time as part of an ‘Immersive Light Show in Central.
@discoverhongkong [🎄 Hong Kong WinterFest Sparkles in Central✨] Hong Kong WinterFest has officially kicked off and the Statue Square Gardens in Central has transformed into a magical Christmas Town💫! This year’s centrepiece is a stunning 20-metre outdoor Christmas tree🎄, surrounded by festive photo spots, including: 🚂 Starlight Train Station—complete with a charming mini train that whistles and puffs smoke 🎁 Giant toy-themed installations featuring spaceships🚀, jeeps🚙, planes✈️ and more 🎅 Surprise visits from Santa Claus Let’s fly into this enchanting Winter Wonderland in Central and see the magic unfold✨! 🎁From 28 November, Central will sparkle even brighter with an Immersive Light Show across eight iconic buildings in the area and a festive Christmas Market 🎅. Chater Road will also transform into a charming Starlight Boulevard🌟, leading you to “Noëlia at LANDMARK” in the LANDMARK ATRIUM! 🎅Christmas Town🎅 📅 14 November 2025 – 4 January 2026 📍 Statue Square Gardens (North & South), Central 📅15 November – 21 December 2025 🕰️Mon–Fri: 4–11:30pm 🕰️Sat & Sun: 11am–11:30pm 📅22 December 2025 – 4 January 2026 🕰️Daily: 11am–11:30pm Extended hours on 24 & 25 December until 1am (Crowd control measures may affect entry on the night) ❄️Immersive Light Show in Central❄️ 📅 28 November 2025 – 4 January 2026 📍Viewing area: Statue Square Gardens (South), Central 🕰️ 7:30–10:30pm 🔖 Performances are held every 30 minutes on a recurring basis ✨Starlight Boulevard✨ 📅End of November 2025 to January 2026 📍LANDMARK Atrium and Chater Road area, Central 🔗Event details: discoverhongkong.com/winterfest/joinus #DiscoverHongKong ♬ original sound – DiscoverHongKong
Charter Road will be transformed into Starlight Boulevard, with 30 lit trees creating an unmissable festive atmosphere. It will lead all the way to “Noëlia at LANDMARK”, a large-scale interactive installation which, according to the Hong Kong Tourism Board’s website, promises to deliver surprises and charm. The pedestrian footbridge will also be adorned with themed lights, and a new installation will be suspended from the entrance to Chater House.
For the first time, the eight iconic buildings in Central will synchronise to present an immersive, city-scale light show. Their façades will serve as a canvas for a variety of multimedia light and music shows and 3D projections. Reindeer, angels, and seasonal motifs will dance across glass towers and treetops in time to Christmas classics.
According to the HKTB, “this initiative enhances the holiday experience for locals and visitors alike, and stimulates the seasonal economy. We are grateful for the widespread support from industry partners, including the Quality Tourism Services Association, the Hong Kong Retail Management Association, and a wide range of attractions and shopping centres, all of whom are joining hands to offer festive dining and shopping deals and activities.”
In December, the HKTB will launch WinterFest Delights, offering over 300 deals on dining, shopping, attractions, and transport, all accessible via an online platform.
The grand finale will, of course, be the New Year’s Eve countdown and fireworks, which will usher in 2026 with lights and celebration, and, hopefully, offer the best auguries for the year ahead.
