Another challenge has been balancing expectation with innovation. As Emirati women, we are deeply connected to our traditions and family values, but at the same time, we want to contribute on a global stage. Finding a way to merge the two creating a brand that is timeless, respectful of heritage, yet modern and competitive has been both a challenge and an opportunity.
I turned these challenges into opportunities by embracing my perspective as a strength rather than a limitation. With ONORI, I built a label around intention, timelessness, and meaning qualities that reflect my culture as well as my creative vision. By telling a story of elegance that is personal, lasting, and real, I’ve been able to differentiate my brand in a crowded market.
What once felt like barriers became part of the foundation for success staying patient, persistent, and authentic. These qualities not only shaped my identity as a designer but also as a businesswoman who can compete internationally while staying true to her Emirati roots.
How do you like to celebrate Emirati Women’s Day?
I like to celebrate Emirati Women’s Day by taking time to reflect on the journey of Emirati women before me, the strength, resilience, and grace that shaped our place today. I also celebrate by surrounding myself with family and close friends, and by supporting other women in business and the creative fields. For me, it’s about gratitude, connection, and using the day as a reminder to keep pushing forward with purpose and intention.
Hala Al Gergawi