The U.S. Consumer Financial Protection Bureau (CFPB) is expanding its regulatory reach beyond traditional banks to include popular payment apps like Apple Pay, Google Pay, and Venmo. In the grand scheme of things, this move from the CFPB is reassuring for anyone (rightfully) concerned about privacy, fraud, and user rights in an increasingly digital financial landscape. But for right now, here’s what increased regulations mean for you and your Venmo notifications.
Why payment apps are getting more regulated
The CFPB’s new rule targets companies processing over 50 million transactions annually, giving the bureau authority to conduct proactive examinations of these digital payment platforms. CFPB Director Rohit Chopra emphasized the importance of this oversight, stating, “Digital payments have gone from novelty to necessity and our oversight must reflect this reality. The rule will help to protect consumer privacy, guard against fraud, and prevent illegal account closures.”
The current rule is a refined version of a proposal first introduced in November 2023. The two notable changes include:
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Increasing the transaction threshold from 5 million to 50 million.
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Narrowing the scope to focus specifically on U.S. dollar transactions.
This new rule isn’t too surprising, given the CFPB’s approach to digital finances in recent history. For instance, the CFPB demonstrated its willingness to hold digital financial companies accountable back in October, when the bureau fined Apple and Goldman Sachs $89 million for misleading customers and failing to properly handle disputed transactions on the Apple Card.
What does this mean for you?
Simply put, this is a good thing if you’re like me and use payment apps on the daily. Now, payment wallet apps will need to follow federal law just like large banks, credit unions, and other financial institutions already supervised by the CFPB. This sort of proactive supervision can prevent harm by detecting problems early, as opposed to investigating scams after the fact. The new regulations promise several key protections for consumers:
1. Enhanced privacy safeguards: Users will likely gain more options to control their personal data, with increased restrictions on how payment apps can collect, use, and share their information. Companies will face stricter scrutiny of their data protection practices.
2. Protection against arbitrary account closures: The rule addresses “debanking,” aka the practice of closing user accounts without sufficient notice or explanation. This provides users with more security and transparency in their digital financial relationships.
3. Fraud and error mitigation: The CFPB will have direct oversight to assess and address risks quickly, including technical outages that could potentially impact millions of consumers’ access to funds.
The new supervision will go into effect 30 days following publication in the Federal Register.
As digital wallets and payment apps become integral to how Americans manage money, consumer protections become increasingly necessary. For users, the CFPB’s final rule means more transparency, better protection, and increased control over their digital financial experiences. While companies might view these regulations as challenging, they ultimately create a more trustworthy and secure digital financial ecosystem. Greater supervision over Big Tech means greater safety for your digital wallet.
