Smartwool And icebreaker’s Circular Fashion Initiatives
Wool recycling is a hot topic at companies like Smartwool and icebreaker. getty Americans alone toss out up to 11.3 million tons of textile waste annually. That’s around 2,150 pieces of clothing per second—which clogs waterways, leaches toxins, and harms marine life at breakneck speed. Trendy, cheap clothes cycle in and out of closets, and…