Global Spending in Apps Rises 15.7% as Amid Subscriptions Push
Global consumer spending in mobile apps and games reportedly increased 15.7% year-over-year in 2024, even as the number of app downloads decreased by 2.3%. The year’s spending across Apple’s App Store and Google Play reached $127.3 billion, up from $110 billion the previous year, with a decline in Google Play spending being more than offset by growth in the…
