Starbucks CEO Brian Niccol on Thursday said the company is planning on closing underperforming locations, including those where the coffee chain is “unable to create the physical environment our customers and partners expect,” and will cut 900 jobs. The overhaul will cost $1 billion, according to a Thursday regulatory filing. Most of the costs are…
Starbucks is joining the protein craze with a new line of lattes and cold foams, part of what the company says is a strategy to modernize its menu. The Seattle-based coffee chain said Tuesday that starting Sept. 29 it will add protein cold foams and protein lattes to its menu. The cold foam, which customers…
Starbucks’ fall Pumpkin Spice Latte, or PSL, returns on Tuesday, Aug. 26. The Seattle coffee chain officially unveiled its new fall menu on Monday, which includes its Pumpkin Spice Latte and other autumn-inspired treats. The arrival date for Starbucks’ fall menu has inched earlier over the years, now landing in August instead of mid-September, closer…
The official start of fall is still months away, but the season is just around the corner for Starbucks fans. The coffee chain’s popular Pumpkin Spice Latte is set to return on Aug. 26, Starbucks announced Monday. Although that’s a later release date than last year, the 2025 return of the PSL is still on…
Starbucks makes layoffs, cuts drinks Starbucks to lay off 1,100 employees and cut drinks from its menu 01:53 Starbucks’ “secret” menu is no longer hidden from the public. The coffee chain on Monday introduced previously hidden offerings for Starbucks rewards members in its mobile app. The menu allows customers with rewards accounts to access popular…
Bernstein analysts say Starbucks (SBUX, Financials) might be brewing a bold move; selling its China business for as much as $10 billiona step that could help turn things around for the struggling coffee giant. The potential deal isn’t just about cash; it’s about control. Offloading the China stake would make Starbucks more asset-light; reducing exposure…
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New Yorkers have a new logo in town as Luckin Coffee, a popular Chinese coffee chain, announces its debut in the United States. The Starbucks rival opened its first two stores in New York City on Monday, as the Xiamen-based coffee purveyor sets out to expand its market and garner favor with U.S. customers. The…
First-ever Starbucks Global Barista champion crowned First-ever Starbucks Global Barista champion crowned 00:49 Starbucks said Tuesday that the coffee chain is changing how it charges for beverage add-ins like matcha and syrups as it moves to standardize pricing across the company’s stores. Starbucks will now charge 80 cents for any combination of syrup or…
Starbucks’ new dress code for baristas has sparked a strike at 75 U.S. stores, with more than 1,000 workers protesting the new policy, a union representing the coffee giant’s workers said Wednesday. The new dress code, which went into effect on Monday, requires employees at company-operated and licensed stores in the U.S. and Canada to wear…