sports marketing – Charm

The 400 Club Redefines Women in Sports, Fashion and Culture

In recent years there’s been an exponential growth and appetite for women interested in watching and participating in sports across the spectrum — whether in Formula 1, soccer or WNBA and basketball. A recent Nielsen Sports report found that women’s soccer is set to be in the top five of all global sports by 2030,…

SAO PAULO, BRAZIL - DECEMBER 07: Oliver Rowland of Great Britain driving the Nissan Formula E Team Nissan e-4ORCE 05 leads at Autodromo Jose Carlos Pace on December 07, 2024 in Sao Paulo, Brazil. (Photo by Andrew Ferraro/LAT Images)

Formula E Boosts Visibility with Celebrity Evo Sessions

Cs news5 months ago07 mins

While Formula 1 is typically associated with glitz and glam, its sister electric racing championship Formula E is also getting the star-studded treatment. The open-wheel single-seater motorsport championship for electric cars was first started 11 years ago and is similarly governed by the FIA. While the series has gained popularity in motorsports-heavy places such as…