From Dior to Longchamp: fashion transforms Mediterranean resorts
Translated by Nazia BIBI KEENOO Published July 29, 2025 Seaside luxury is no longer just a summer flirtation—it’s a full-season strategy. From Dior to Dolce & Gabbana, fashion’s biggest names are turning coastal destinations into branded playgrounds. High-end hotels, beach clubs, and restaurants are being transformed into immersive brand spaces, blending lifestyle, leisure, and luxury in…
