‘Wealthy’ China KOL sells supplements as ‘miraculous’ cancer cure, claims US$36 million sales

‘Wealthy’ China KOL sells supplements as ‘miraculous’ cancer cure, claims US$36 million sales

A Chinese influencer, who claims to be a Harvard Business School graduate and cultivates a “wealthy persona”, has had her social media account banned after promoting health supplements as cancer-curing medicines. The fashion blogger, known by her alias Maiqila, boasts 143,000 followers on Xiaohongshu. The majority of her income comes from selling health-enhancing products, alongside…

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