How does a fast fashion giant keep pace with trends while maintaining a budget-friendly approach? Shein‘s head of strategic and corporate affairs, Peter Pernot-Day, claimed its success is due to a “micro-production” model, starting with small batches based on emerging trends. “We are precisely tailoring the supply of products to the actual demand in the…
Workers in Guangzhou are putting in 12-hour days, six to seven days a week, to keep up with the relentless pace of fast fashion giant Shein’s production demands, reported Le Monde. What’s happening? Behind the trendy clothes that cost just a few dollars lies a production system pushing both people and planet to the brink….
One TikToker is giving new meaning to being a clothes horse. In her TikTok video, Nicole (@nicmarriana) shows how much $50 can go in Los Angeles when you find creative ways to revamp a wardrobe. However, her new “hobby” also demonstrates the massive amounts of textile waste that have become the norm. What happened? “If…
A new investigation is raising serious concerns about fast fashion giant Shein‘s ties to forced labor and human rights abuses, sparking renewed calls for accountability by the brand and the fashion industry, Leigh Day reported. What’s happening? An investigation by the campaign group Stop Uyghur Genocide uncovered an alleged link between fast-fashion retailer Shein and…
A fashion enthusiast has called out a common fallacy about fast-fashion production that may hold people back from working toward a cleaner future and fighting against worker exploitation. What’s happening? Beatrice Turner (@thefairedit) is part of the Verified Champion program, a joint endeavor between the United Nations and Purpose to combat misinformation and disinformation. @thefairedit…
Workers making ultracheap Shein clothing in Guangzhou, China, face grueling 14-hour shifts with just one day off per month, despite earning fair wages compared to local standards, reported NZZ. What’s happening? In an area nicknamed “Shein Village” on the outskirts of Guangzhou, over a thousand factories operate almost exclusively for the popular online retailer. Workers…
Amazingly, the clothes that fill our closets are from an industry with a pollution burden of up to 10% of planet-warming gases, which exceeds aviation and shipping combined, according to Bloomberg. The news outlet recently recognized a couple of startups that are tackling some of the most polluting parts of the textile and fast fashion…
Fed up with fast fashion waste, sustainable fashion advocate Wendy Ward launched a #TakeItBack campaign, urging people to send their old, worn-out clothes back to major retail brands, the Guardian reported. What’s happening? Fast fashion has created a massive buildup of clothing waste. Cheaply made garments end up in landfills faster than they can be…
Australia surpassed the United States to top an unenviable list in 2024, becoming the biggest consumer of textiles per capita, according to The Australia Institute. Experts say the fast fashion industry is threatening the health of the country and continent — and raising serious ethical concerns. What’s happening? Fibre2Fashion spotlighted how Australia’s status as the…
Fast-fashion companies like H&M are embracing “digital twin” technology, or lifelike AI replicas of real human models, to power their marketing and design strategies. What’s happening? As The Conversation reported, H&M debuted its latest AI endeavor by cloning 30 real-life models using digital-twin technology. These replicas, generated through a meticulous process involving full-body scanning and…