Celebrations light up China’s May Day holiday

Celebrations light up China’s May Day holiday

From the vibrant streets of Xining, northwest China’s Qinghai Province, to the jazz-filled stages of Beijing, China’s May Day holiday has transformed cities into hubs of cultural celebration and immersive entertainment. In Chengbei District of Xining, the nights during the May Day holiday come alive with dazzling folk parades and music. On a 700-meter snow…

Read More
Ticket stub-based promotions drive consumption in China during May Day holiday

Ticket stub-based promotions drive consumption in China during May Day holiday

A variety of consumption promotions based on the concept of “ticket-stub economy” have helped drive a noticeable increase in consumer spending during China’s five-day May Day holiday. Under this initiative, consumers could present ticket stubs from movies, scenic spots, and sports events among others to receive discounts and added services in subsequent consumption scenarios. This…

Read More
China's trade-in program drives holiday spending surge, boosts appliance demand

China’s trade-in program drives holiday spending surge, boosts appliance demand

China’s consumer goods trade-in program is driving a surge in domestic spending and boosting demand for high-quality appliances, with the Labor Day holiday sparking greater consumer enthusiasm. This initiative dates back to March 2024, when an action plan was introduced to encourage large-scale equipment renewal and consumer goods trade-ins. In January, the program was further…

Read More