If we keep the pressure up, it's more likely that companies will change their ways.

New report calls out 65 major fashion brands for alarming practices: ‘It’s not enough’

A report from the Business & Human Rights Resource Centre has called out many major fashion brands for their harmful labor practices. What’s happening? Al Jazeera stated that the report, titled The Missing Thread, looked at 65 global fashion brands. Forty-four of them had previously pledged to reduce carbon emissions, but none of them created…

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"A missed opportunity."

‘Unfortunately, we have no choice’

In early June, the French Senate voted almost unanimously for a bill targeting “ultra fast fashion” brands, imposing eco-taxes and limiting fast-fashion advertisement and influencer promotion, Euronews reported.  However, critics believe that the bill, which mostly targets Asian-owned fast-fashion giants Shein and Temu, does not do enough to restrict fast-fashion culture in the country beyond…

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Watchdogs slam fashion giant Shein for manipulating shoppers through deceptive tactics: 'Dark patterns'

Watchdogs slam fashion giant Shein for manipulating shoppers through deceptive tactics: ‘Dark patterns’

Fast-fashion retailer Shein is facing accusations from consumer groups in 21 countries that claim the company tricks shoppers into buying more clothes than they need, reported ConsumerAffairs. What’s happening? The European Consumer Organisation (BEUC) submitted an official complaint about Shein‘s online shopping tactics to the European Commission. The group’s report describes how the retailer uses…

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Many consumers have developed a concerning tendency.

Troubling new report reveals overlooked impact of modern fashion trends: ‘Money has to flow’

As overconsumption culture deepens its hold on today’s fashion industry, clothing manufacturers are churning out cheaper products at larger volumes than ever before in order to keep up with demand. The Swiss market is no exception.  Even clothing collection and recycling companies, such as Texaid and Tell-Tex, are struggling to accommodate the costs of keeping…

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But experts and watchdogs aren't convinced.

‘We are precisely tailoring the supply’

How does a fast fashion giant keep pace with trends while maintaining a budget-friendly approach? Shein‘s head of strategic and corporate affairs, Peter Pernot-Day, claimed its success is due to a “micro-production” model, starting with small batches based on emerging trends. “We are precisely tailoring the supply of products to the actual demand in the…

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The concerns outlined in the study are part of broader international criticism.

‘Not simply turning a blind eye’

A new investigation is raising serious concerns about fast fashion giant Shein‘s ties to forced labor and human rights abuses, sparking renewed calls for accountability by the brand and the fashion industry, Leigh Day reported. What’s happening? An investigation by the campaign group Stop Uyghur Genocide uncovered an alleged link between fast-fashion retailer Shein and…

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Industry experts attribute this shift to the fact that so many brands now claim to be "sustainable."

‘How do you even navigate what’s real and what isn’t?’

Fashion brands built upon sustainability values have been scaling back their eco-driven marketing and shifting their focus back to the products themselves.  Clothing company leaders refer to the phenomenon as “sustainability fatigue” and say their customers just want nice clothes without having to think so much about how they’re made. What’s happening? As news outlet…

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