News
Times Media names Tim Shearring as design and brand director.
Tim Shearring: “I’m excited to take on this new role at Times Media.”
Photograph: Supplied by Times Media.
Tim Shearring has been appointed design and brand director, Times Media. In
this new role, the publisher says Tim will be responsible for developing and
managing design principles for Times Media, ensuring consistency across all
reading, listening and viewing experiences.
Tim has been at News UK for a decade, spanning roles in editorial, product
and commercial, most recently playing a key role in the development of The
Times and Sunday Times’s new website and live app. He was previously
creative director on editorial, and associate creative director in branded
content. His broad experience puts him in a strong position to align the
visual output across Times Media brands.
Tim will jointly report to Times Media General Manager Tracy Yaverbaun and
Head of Digital Edward Roussel.
Tim says: “At this pivotal moment for trusted news brands, it’s never been
more important to create a coherent and consistent experience for our
readers. I’m excited to take on this new role at Times Media and the
challenge of shaping that.”
Edward Roussel adds: “Times Media operates across a wide range of media –
website, app, social media, print newspapers, video, radio and podcasts –
and Tim’s leadership will be crucial in ensuring we are consistent in how we
apply The Times and Sunday Times branding at a time of rapid change for our
industry.”
Tracy Yaverbaun comments: “This appointment is key to how we approach the
design of our print, digital and audio platforms. Tim’s expertise will
ensure that our products align with the needs of our audience and reflect
the values of the Times Media brands.”
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