Honda and Nissan discuss potential merger to strengthen EV market position

Honda and Nissan discuss potential merger to strengthen EV market position

Honda and Nissan are in talks to merge under a single holding company to compete with electric vehicle giants like Tesla and BYD. This move follows their earlier agreement to collaborate on EV development.

The merger could include Mitsubishi Motors, boosting their ability to face increasing competition from Chinese automakers. Both companies aim to accelerate their electric vehicle production to meet rising global demand, though Japan’s focus on hybrids has left them trailing behind in EV adoption.

The outcome could reshape the global auto industry.



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