Cristiano Ronaldo is bringing his legendary footwork to Hong Kong—not in person, but in the form of a museum that’s ready to dribble its way into the city’s cultural scene.
Hong Kong is set to welcome a new attraction for football fans as the Cristiano Ronaldo Life Museum opens in July 2025 at K11 MUSEA in Tsim Sha Tsui. The museum, located at the K11 Art & Cultural Centre, will showcase interactive exhibits, rare memorabilia, and insights into the legendary footballer’s career.
Designed as an immersive experience, the museum will feature motivational storytelling alongside its collection of Ronaldo’s most iconic moments. Organisers expect the attraction to draw millions of visitors to Hong Kong, positioning the city as a key destination for football enthusiasts looking to take a deep dive into CR7’s winning mentality.
A star-studded grand opening is planned, with international celebrities set to attend. The museum is also expected to give Hong Kong’s tourism and hospitality sectors a serious assist, with businesses across the city gearing up to welcome visitors.
In addition to the museum, two flagship merchandise stores will open in Tsim Sha Tsui and on Hong Kong Island between March and April 2025. Spanning over 280 sqm each, the stores will offer exclusive Cristiano Ronaldo-signed merchandise and memorabilia—perfect for fans looking to take home a piece of the footballer’s legacy.
As part of the celebrations, a major event will be held at K11 MUSEA promenade on 5 February 2025 to honour Ronaldo’s legacy, with organisers promising surprises that could leave fans chanting his name like it’s the 90th minute of a Champions League final.
With its first museum in Asia, the CR7 brand is making a play for the region’s football fans, offering them a chance to relive Ronaldo’s greatest moments and draw inspiration from his journey to the top. Whether visitors come for the silverware or the storytelling, this museum aims to hit the back of the net in Hong Kong’s tourism scene.
