CEDAR RAPIDS, Iowa (KCRG) – In an update to a story we first brought to you in November, a University of Iowa professor called out the messaging behind a Samsung app that she said created a harmful message for the stuttering community.
Now, the company said it’s made significant changes to its ad.
Samsung said its Impulse app uses AI to help improve peoples’ speech.
Naomi Rodgers, the director of the University of Iowa stuttering lab, said she disagreed with the messaging of the app; that it somehow fixes stuttering.
A stuttering advocacy nonprofit, SPACE, that wrote an open letter against the app said in a statement:
“The voices of people who stutter have been heard. Thanks to the collective power of advocates, allies, and organizations around the world, Samsung and Cheil have made significant changes to their Impulse ad, removing harmful and stigmatizing elements. This unprecedented shift—re-editing an ad that was already produced and distributed—proves that when our community comes together, real change happens.”
You can find find the original story here.
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